Marli Overgard
RWS200
Prof. Werry
02/22/16
The Troubling Business: A Look into the Debate on For-Profits
Higher education is an intricate system. For-profits, public universities, and non-profit colleges all have their faults. In recent years, for-profits have been at the center of a fiery debate in the higher education sector of the country. Kevin Carey, author of “Why Do You Think They’re Called For-Profits?” analyzes the for-profit debate in his article. Written for The Chronicle of Higher Education, Carey’s main audience is scholars. Carey wrote the article at a pinnacle time when scandals were surrounding for-profits. The main dispute of the debate is whether or not for-profits should be eliminated from higher education. In his article, Carey backs up the obscure side of the argument and defends for-profits and their place in higher education. Carey’s main claim in the article is that even though for-profits have been targeted for many problems, they are needed because they are innovative and have the necessary resources to solve problems traditional universities cannot. In this essay, I will evaluate Carey’s claims using outside sources and determine whether or not he effectively persuades his audience.
The heat of the for-profit debate was rising in 2010, the same year Carey wrote this article. To better comprehend the article, the audience and context needs to be understood. The Chronicle of Higher Education is an online resource and magazine that is targeted towards scholars. These scholars consist of professors, university faculty, researchers, etc. We can therefore assume that the audience is well educated in what is happening in higher education. Carey’s article was written at the same time the for-profit debate was heating up. 2010 was the year the Obama Administration was proposing legislation that would help students find employment and not leave them with an abundant amount of debt (Carey 47). The proposal meant that for-profits would be held to a stricter standard relating to student loans. Carey’s article focuses on the disadvantages and benefits of for-profits sticking around in higher education. It is important to understand that Carey’s audience could be from a for-profit background or a traditional university background. That ultimately means Carey needs to effectively persuade both sides to agree to his main claim.
Michael Clifford is an important aspect in Carey’s article. He is a key player in for-profits and Carey uses him as a symbol of the debate. “He never went to college, but sometimes he calls himself “Doctor.” (Carey 47) Carey begins the article with this statement to illustrate Clifford as a conceited man. But a few paragraphs later Carey praises Clifford by calling him an “interesting man-sincere, optimistic, a true believer in higher education and his role as a force for good.” (Carey 48) Carey’s description of Clifford is contradicting, but he does that for a purpose. He wants to use Clifford as a symbol of the contradictions that for-profits contain. Clifford can be looked at as a bad guy and a good guy. The same way goes for for-profits in Carey’s view. Carey believes that for-profits can be seen as good and bad. Using Clifford, a big name in the for-profit industry, Carey builds the articles credibility. Clifford is the representation of the problems and advantages Carey sees in for-profits.
Carey begins his article by stating the reasons for-profits can be seen as problematic. His first claim in this portion of the text focuses on the aggressive recruiting techniques for-profits use. “Horror stories of aggressive recruiters’ inducing students to take out huge loans for nearly worthless degrees are filling the news.” (Carey 47) Carey claims that for-profits are cheating their students by making them pay an atrocious amount of money to earn a degree that is worth almost nothing. These forceful and devious techniques have been backed up by many outside studies and examples. “The Government Accountability Report for For-Profits” contain countless examples of problematic techniques for-profit recruits use. The report sent undercover applicants to fifteen for-profit colleges to examine the recruiting techniques. The report states that “all fifteen colleges made some type of deceptive or otherwise questionable statement to undercover applicants.” (“The Government Accountability Report” 8) These statements included misjudgment in future salary, graduation rate, and student loans. In Holly Petreaus’ article, “For-Profit Colleges, Vulnerable G.I.’s,” Petreaus relays the idea that for-profits are aggressively recruiting veterans to reach a certain quota. She explains that for-profits must have ten percent of its income coming from a source outside of Title IV. Because the G.I. Bill is not included in Title IV, veterans seem like an easy target to reach the ten percent quota. Petreaus’ example backs up the claim that recruiting techniques are problematic. She even states “As the PBS program “Frontline” reported, the recruiter signed up Marines with serious brain injuries.” (Petreaus 5) This backs up the claim of intense recruiting techniques, because recruiters are willing to trick anyone into an education as long as they reach the ten percent quota. Both of these outside studies and examples uphold Carey’s claim that for-profits use aggressive and deceitful recruiting practices.
Carey links his first claim with his second main claim that states for-profits leave students in an abundance amount of debt. First, the for-profit recruits anyone they can including, war veterans, low income personals, and anyone who cannot get into a traditional university. Second, the for-profits deceitfully encourage their future students to sign up for countless student loans. The recruiters will comfort their students by instilling false hope for a job right after graduation and an easy payback for their debt. In most situations with for-profits, that is far from the truth. In the College Inc. documentary, women who went through for-profit nursing programs were left jobless and in a profuse amount of debt, because of the false hopes they were given. Carey states that Clifford “won’t even acknowledge that student borrowing is related to how much colleges charge.” (Carey 48) If a key player in for-profit industry cannot find responsibility in the detrimental student loan situation, then for-profits in general do not seem to take responsibility for their students’ debt problems. In “The Government Accountability Report for For-Profits,” each undercover applicant told their recruiters they had inherited 250,000 dollars. That amount of money would be enough to pay for any program, yet the recruiters still encouraged the applicants to take out loans. These findings back up Carey’s claim that for-profits leave students in debt and unfortunately do not feel responsible for doing so.
Carey’s first half of the article analyzes the claims on why for-profits are seen as problematic. Halfway through, the arguments in the article take a complete switch. Carey starts relaying the claims that reason why for-profits are useful and why they should stay in the higher education system. Before analyzing the main claims of the second half, it should be understood why Carey did a complete switch. To gain credibility Carey needed to show that he can see both sides. It will be shown that Carey is for for-profits, but Carey knew that is not the popular stance. For Carey to make his audience of scholars listen, he needed to show that he acknowledges the more accepted side. It is an effective strategy, because it strengthens his ethos. No audience, especially scholars, would be at all persuaded to an argument that does not acknowledge the opposing view. Carey’s strategy of laying out the popular claims first is effective, but outside evidence would show that the claims he makes in the second half are overall weak.
Carey’s stance and the main claims he is trying to argue are found in the second half of the article. Carey claims that even though there are problematic parts to for-profits, they are needed, because they have innovation and technology and are willing to serve student and solve problems that traditional universities do not. Carey uses examples to back up his claim. One example he uses is how American Public University has a deal to educate Wal-Mart employees. He argues that traditional universities do not want to educate low income individuals by calling them “walled-off academic city-states.” (Carey 49) This description of traditional universities shows that Carey sees them as ritzy schools with little care for the lower income sector of the country. In the “The Government Accountability Report for For-Profits,” it was found that “tuition in 14 out of 15 cases, regardless of the degree, was more expensive at the for-profit college than at the closest public college.” (“The Government Accountability Report 10). That brings up a critical question. If Carey believes that for-profits aid better to low income personal, then why is the schooling so much more expensive? And even though the for-profits can educate virtually anyone, is it right for those people to receive that education? For-profits are seen as a business. That seems to take out any emotional attachment recruiters would have to their students. The recruiters cannot worry about what is going to happen to the students they recruit, they just need to get a certain number to keep receiving a paycheck. This is very problematic and the exact opposite of helping low income individuals. Kaplan University’s recruiting documents show how recruits are supposed to create a sense of urgency in the applicant. They want to make the students feel like they have to start their education right away, even if the student is not finically ready. When Petreaus states that for-profits were recruiting brain damaged Marines, that raises the argument that they truly do not care about who they recruit. It’s not right to sign up someone for an education if the next day they will forget they even signed up. This addresses the critical question. It would not be right to give a struggling person an expensive education, even if they can easily sign up. Therefore, Carey’s claim that for-profits are good, because they have the necessary resources to provide education to lower income individual is weak.
The idea of accreditation is a major claim Carey uses to argue that for-profits are not fundamentally bad. He states that traditional universities try to argue that the quality of for-profit degrees are worse than a traditional institution’s degree. Carey then goes on to claim there is little evidence to prove that. What is contradicting in this argument is in the first half of the article, Carey states “the combination of government subsidies and financially unsophisticated consumer guarantees outright fraud or programs that, while technically legitimate, are so substandard that the distinction of legitimacy has no meaning.” (Carey 48) In short, Carey is stating that for-profits provide insufficient programs to their students. Therefore, if the students are getting substandard education, wouldn’t mean that their degrees have no legitimate meaning too? His contradicting ideas tremendously weaken his argument. Carey argues in the second half of his article that traditional universities pride themselves in regional accreditation, yet many for-profits are accredited too. He then goes on to argue that there is no legitimate way in knowing whether or not the education a student is receiving from a for-profit is better or worse and a traditional universities’ education. That raises the question, is there not other ways to figure out if a school has better academic quality? For instance, if one was accepted into Princeton and Grossmount Community College, the applicant would not question that Princeton has better academic quality and therefore a more substantial degree. Carey’s idea that academic quality cannot be proven is weak.
Carey argues numerous claims in “Why Do You Think They Are Called For-Profits?” published in The Chronicle of Higher Education. Even though his strategy of addressing the popular side of the debate is clever in gaining ethos from his scholarly audience, his arguments for for-profits fall short of being persuasive. Carey’s claims in the second half are easily questioned and easily refuted. His overall claim that even though for-profits have problems, they are needed in higher education, because they are innovation and have the resources essential to solving problems traditional institutions cannot is a weak argument. Although, Carey did use examples for evidence to uphold his main claim that was pro-for-profits, there is more substantial outside evidence that refuse his position and strengthens the opposing view. Carey is not the only one to have an opinion about for-profits. The debate has been going on for quite sometime, and will continue as long as higher education is around.
Works Cited
Carey, Kevin. “Why Do You Think They’re Called For-Profit Colleges?” The Chronicle of Higher Education. N.p., 25 July 2010. Web.
Excerpts from Government Accountability Report on For-Profit Universities-GAO-10-948T at 7 (2010). Print.
Petreaus, Holly. “For-Profit Colleges, Vulnerable G.I.’s.” New York Times. N.p., 21 Sept. 2011. Web.